CRO is nobody's main job
Marketing handles it between campaigns and product between sprints. The program moves when there is spare time, which is almost never.
Bixlow Studio
Your CRO program, shipping every week.
Senior strategists and AI agents run your experimentation program end to end: they find opportunities, build the tests, launch them on your site and walk you through the results.
Bixlow Studio's managed CRO program is a service in which AI agents find, build, launch and read experiments on the client's website with Bixlow, and a senior strategist reviews and approves every step.
Week 6 · CRO program
- Product page auditDone
- Test: sticky mobile buy barReady to approve
- Personalization for Meta campaignIn progress
- Monthly reportFriday
Reviewed by your strategistSenior strategist
- Team
- Senior strategists and AI agents
- Cadence
- Weekly deliveries
- Review
- Monthly report with your strategist
- Control
- Nothing ships without approval
THE PROBLEM
Why in-house CRO stalls
Almost every team knows it should test more. What is missing is not ideas, it is someone who carries them all the way to a result.
Ideas stay on a list
There is a doc with fifty hypotheses and none in production, because building every test goes through engineering.
Results get misread
A test is stopped too early or a winner is celebrated that wasn't one, and trust in the program drops.
Learning doesn't add up
Every test starts from scratch because nobody keeps track of what was tested, why, and what came out.
HOW IT WORKS
How the program runs
We work directly on your site with Bixlow, so every change is safe, reversible and measured from day one.
- 1
Audit and goals
We review your site and funnel, install the goals that matter to your business and agree on the metrics that drive the program.
- 2
Roadmap
The agents propose a prioritized list of tests, changes and personalizations, and you approve it with your strategist.
- 3
Weekly deliveries
Every week we build, review and launch the next item on the roadmap, always with your sign-off.
- 4
Monthly report
You go through what shipped, what the statistics engine says and what comes next with your strategist.
CAPABILITIES
What the program includes
Everything you would ask of a CRO team, working on your site with Bixlow.
Strategy
A roadmap that actually ships
Hypotheses with their evidence and priority, reviewed with you before anything is built.
- Conversion audit of your site and funnel.
- Hypotheses prioritized by reach, impact, confidence and difficulty.
- Personalization strategy and a campaign calendar.
Execution
Tests and changes every week
The agents build the variants, components and measurement; a strategist reviews them before they reach your site.
- A/B and A/B/n tests on your real site.
- Banners, sections and personalization by audience.
- Goals and measurement set up and reviewed.
Reading
Results you can defend
The verdict comes from Bixlow's statistics engine; your strategist explains it and proposes the next step.
- Bayesian verdict with minimum sample and duration.
- Monthly report reviewed with a senior strategist.
- Every test, with its hypothesis and result, stays in Bixlow.
AI AGENT
Machine speed, human judgment
The agents do the heavy lifting. People make the decisions.
The strategist decides
- Which goals and metrics drive the program, with you.
- Which hypotheses make it onto the roadmap.
- Whether each test is ready to publish.
- When a result justifies the next step.
The agents do
- Analyze your data and propose hypotheses.
- Build variants and components in your look.
- Set up goals, audiences and guardrails.
- Read the verdict and prepare the report.
A week in the program
- Monday
- Running tests reviewed against the statistics engine
- Tuesday
- The agents build the next hypothesis on the roadmap
- Wednesday
- The strategist reviews the variant in the preview
- Thursday
- Client approval and publishing
- Friday
- Weekly summary in the shared report
How to start
How to get started
To kick off the program we only need the basics. We set up the rest.
Talk to the Studio- 01Access to add the Bixlow script to your site, directly or through Google Tag Manager.
- 02One person on your team who approves what gets published.
- 03Access to your analytics for the initial audit.
FREQUENTLY ASKED QUESTIONS
CRO program
Do I need a technical team for the program?
No. The Bixlow script only has to be installed once. Tests and changes are built as code injected into your site, without touching your codebase.
Who approves what gets published?
A senior strategist reviews every step and nothing reaches your site without your approval. Any change can be paused or rolled back.
How are winners decided?
By Bixlow's statistics engine, which only declares a winner with enough sample, a minimum duration and a high probability. Neither the strategist nor the agents compute their own verdict.
What happens to the work if we leave the program?
Everything lives in your Bixlow project: workflows, hypotheses, goals and results. You can keep using it with your own team.
How much does it cost?
It depends on the scope of your site and program. Tell us about your case and we will put together a proposal.
GET STARTED
Let's talk about your program
Tell us about your site and your goals, and we will explain how the program would start for you.
AGENTS DO THE WORK · STRATEGISTS APPROVE